Empowering Global Supply Chain Collaboration

Armada Chain • Head of Design • January 2019 - November 2019

Armada Chain provides a flexible ecosystem for collaboration and using DLT. Whether you are in logistics, healthcare or manufacturing, Armada allows companies to seamlessly share and audit data amongst their partners, offering various APIs to integrate with your workflows. Companies can collaborate better, spend less time integrating DLT and focus more on what matters by using Armada.

Growing and evolving the brand identity for software start up with a 1-month production timeline and working with front-end developer to implement the website redesign.

The logo mark consists of an anchor taken from the inspiration of anchor being a grounding point of a shipment. Originally being a hackathon project focusing on dropshipping, Armada as evolved into a start up focusing on supply chain collaboration. Since the scope of the brand has changed, with enterprise clients, we updated the logo mark from a cyan to a navy, as the cyan did not transfer well in a wireframing standpoint.